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Posted: Tuesday, February 12, 2013 1:24 PM


Marketing rules are being rewritten in real time. There used to be a competitive advantage to being large – you had the logistics needed to dominate global business, the muscle to drive revenue. Today every barrier that used to prevent smaller players from competing globally has vanished. But to succeed in business today you still need to understand your customer, meet their needs and deliver beyond their expectations. How do you do that when your customer might be in Barry Island, Bangkok or Budapest? Think like a global company – don’t create a locally relevant product then try to make it globally relevant… create products with a global customer in mind.

The best companies in the world aren’t small minded… their customer base is global, and so is yours. Come and learn about global archetypes and how marketing to them will change the way you think about possible revenue.

EVENT: The Everywhere Market Boot Camp
DATE: March 23, 2013 - Saturday
TIME: 08:30am-12:30pm

LOCATION: DaVinci Institute, 511 E. South Boulder Road, Louisville, CO 80027

COST: $69, Members

PHONE: 303-666-4133

TOPIC: Marketing to Consumers Around the World
SPEAKER: David Ashton, Vice President of SDL Global Business Consulting

511 E. South Boulder Rd, 80027    google map | yahoo map

• Location: Boulder, DaVinci Institute

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